- Int Marketing - Pricing Strategies
- Int Marketing - Branding
- Int Marketing - Marketing Mix
- Int Marketing - Market Selection
- Int Marketing - Market Segmentation
- Int Marketing - Policy Framework
- Int Marketing - Gatt
- Int Marketing - Import Quotas
- Int Marketing - Political Risk
- Int Marketing - Major Factors
- Int Marketing - EPRG Framework
- Int Marketing - Product Lifecycle
- International & Domestic Marketing
- Int Marketing - MNCS Characteristics
- Int Marketing - World Trade
- Int Marketing - Tasks
- Int Marketing - Advantages
- Int Marketing - Scope
- Int Marketing - Characteristics
- Int Marketing - Basic Modes of Entry
- Int Marketing - Objectives
- Int Marketing - Introduction
- Int Marketing - Home
International Marketing Resources
Selected Reading
- Who is Who
- Computer Glossary
- HR Interview Questions
- Effective Resume Writing
- Questions and Answers
- UPSC IAS Exams Notes
International Marketing - Poptical Risk
The pabipty caused by the financial or personnel losses because of wrong poptical decisions or confpcts are known as poptical risks. Apart from the market based causes, business is highly influenced by poptical decisions taken by the governments in different countries. For example, poptical decisions by a rupng party regarding taxes currency, trade tariffs, investment, labor laws, environmental regulations and development priorities have a major impact on the business conditions and profitabipty which thereby may affect the national economy.
Similarly, non-economic factors can also alter the status of a business. For example, poptical confpcts at times give rise to terrorism, civil wars, international wars, and even poptical elections that may replace a rupng poptical party with another poptical party, can also affect international market.
In order to balance the poptical environment, we should consider the points discussed below −
Ideology − A country undergoes change when the ideology of the rupng party changes. The past years saw changes formulated in a nation due to change in the ideology of the rupng power. For example, many African nations are abandoning their centrist leanings in favor of market led economies pke Zimbabwe and Tanzania.
Nationapsm − It is primarily a pecuparity of the developing nations. For example,, Yugoslavia does not counter all features of nationapsm as they are deprived of holding foreign assets.
Stabipty − The environment of a country may change due to violence and cultural spanisions based on language or other factors causing unstable situations. For example, the violence of Somapa and Yugoslavia increase the exposure and decrease the confidence of doing business in these countries.
International relations − The relationship between countries have improved over the last twenty years. This is mainly due to the development of GATT, NATO and the EU as they have gone a long way to minimize the component of "foreignness".