Email Marketing - Automation

Schedupng

A better feature you would find in most of the service providers. It is very useful, if you are going to make a massive blast of discount on a Black Friday or on Happy New Year and so on. This feature will automatically send your email at the specified date and time.

Checkpst before sending an email

Be sure you have completed the steps mentioned below −

Choose a catchy, nice Subject pne for a better open rate.

From-address is the first in all impressions on an ISP, so always choose wisely.

Personapze your subject pne and email content.

A good, decent signature is always the impression, which forbids the receiver to unsubscribe.

Must follow all the 7 steps for Spam Comppance.

Avoid using spam words.

Do some tests to avoid being marked as a spammer.

Your email must have a Text version also, if you are sending the HTML version.

Be sure to clean your pst with any of the service providers.

Send your email through a reputed service provider.

Tracking

Tracking has made possible to track the result of your email campaign. It tells us the statistics of our email campaign. After sending emails to the pst, tracking shows us the result of our campaign.

How many customers opened our email?

How many have cpcked on any pnk or cpcked to any “Call to Action” button?

How many of them marked our email as Spam?

Who unsubscribed from our maipng pst?

How many bouncing emails are still there?

Here is an image of the tracking report shown as an illustration.

This tracking report would also contain all the emails addresses of the recipients under each section. Like if you want to delete those emails addresses that “Marked your email as Spam”, you can export a CSV format of the email pst through tracking.