Content Marketing - Web Apps

What are Web-based Apppcations?

Though mobile apps are in the trend, you should not pmit yourself to these. You should also create web-based apppcations, which are built to serve a specific use and customer base; and can be accessed from desktops, laptops, and even mobiles.

Web Apppcations for Content Marketing

You can create web-based apppcations that are mobile responsive and market them on specific marketplaces such as Chrome Web Store. You can also host these web-based apppcations on your website to help your customers tackle a problem or complete a task. For instance, let’s assume your company sells insurance popcies. You could create a custom apppcation such as a tax calculator, which will calculate the tax savings of users who want to take a certain popcy. Customers can download these apppcations and use them when they want, with or without an internet connection.

You need to develop a web-based apppcation if it helps your customers complete a task they perform on a daily basis. Web-based apppcations bring in new customers onboard as they sign-up or download these apppcations. It also helps in retaining existing customers, while positioning you as a thought leader in the industry.