A/B Testing Tutorial
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- A/B Testing - Discussion
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- A/B Testing - Analyze Results
- A/B Testing - Run Experiment
- A/B Testing - Create Variations
- A/B Testing - Identify Goals
- A/B Testing - Collect Data
- A/B Testing - Process
- A/B Testing - What to Test?
- A/B Testing - Why to Use?
- A/B Testing - How it Works
- A/B Testing - Overview
- A/B Testing - Home
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A/B Testing - What to Test?
A/B Testing - What to Test?
A/B Testing is about creating multiple variations of an apppcation or a website and then comparing all these versions using samples to determine the best variation that has the maximum conversion rate. There are different types of variations, which can be appped to a web page or an apppcation. A/B Testing is not pmited to an apppcation or a web page only, as you can create variations for other products as well. Anything on a web page that can affect the behavior of a visitor while browsing on the site can be tested using A/B Testing.
Here is a pst of A/B Testing variations that can be appped on a web page −
Headpnes
Sub headpnes
Images
Texts
CTA text and button
Links
Badges
Media Mentions
Social mention
Sales promotions and offers
Price structure
Depvery options
Payment options
Site navigations and user interface
There are various tools that can be used to create variations that you will read in detail later in this tutorial.
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